Business networking hacks.

Let's face it, you can't be everywhere, every time and there will be moments when you just can't attend events.  Yes, I know you really want to be there but sometimes, life happens and for reasons beyond your control, you just can't make it.  When those moments happen, don't panic or worry yourself about it.  You do realize that the internet has made it so that you can virtually be in the midst of all the action even if the event doesn't go live.

Now I won't lie, nothing is better than meeting potential clients, mentors and potential sponsors face to face but when the opportunity just can't happen, here are a few things you can do.

First, check the event website for speakers, topics and after workshop events.  If there isn't an official TwitterChat, make sure to create a Twitter list and begin placing attendees, speakers, topics into those twitter lists. That way, when the event begins, following along will be easier.

Ask your coworkers, boss or anyone else you know if they will be attending.  If they are, ask them to tag you on everything they feel would be something they think you'd need to know about or they found interesting.  Oh and make sure to ask them their social network of choice so you'll know to follow them, friend them, etc.

Next, you'll want to follow the hashtags for the event.  Yep, even before the event begins there will be some chatter and if there isn't, it's a perfect time for you to start some, or at least reach out to panel members and ask them if they have content on line for a topic that you don't see listed.

Last but not least, if you don't use a social listening tool it's easy to create one on Twitter.  Simply go to search, type in the hashtag of the event, after it populates, tap the ellipsis on the right (3 dots).   From there you can create a twitter widget that you can post on your website for others to view or you can save the search to use for a later date.

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