How to use IGTV

There is a lot of buzz surrounding Instagram's new IGTV platform.  So, I decided to answer a few of the following questions:  What is IGTV?  How do I use IGTV?  Is IGTV an app?  What should I post on IGTV.

Should you have additional questions about IGTV, please feel free to drop me a quick note and I"ll be sure to get that answer right back to you!