How to incorporate World Hello Day into your editorial calendar.

A simple hello can brighten up the dullest day.

With the beginning of the holiday season just a few days away, I'm sure that the thought of sending out emails has become a serious part of your waking hour.

If it hasn't, it should be but what type of email should you send to stand out from the crowd of "Black Friday, Cyber Monday, Xmas, etc? 

Believe it or not, a simple "Hey, we're checking in to see how you and your staff are doing." Really works.
Why does it work?

* It shows that you genuinely care.
* You're not selling.
* You're staying top of mind.
* You're creating a two way conversation.

What are some techniques that you’ve used to warm a prospect?

Let us know in the comments and we might just share it as one of our posts, if it’s interesting!

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