Content Repurpose Checklist


Section 1: Assess Your Content

  1. Make a list of existing content: Blog posts, social media posts, videos, podcasts, email newsletters, etc.
  2. Identify evergreen content: Content that remains relevant over time.
  3. Determine content gaps: Areas where you need more content.

Section 2: Repurpose Blog Posts

  1. Turn blog posts into social media posts: Break down long-form content into bite-sized chunks.
  2. Create a video series from blog posts: Turn written content into video content.
  3. Make a podcast from blog posts: Turn written content into audio content.
  4. Create a freebie from blog posts: Turn valuable content into a downloadable resource.
  5. Turn blog posts into email courses: Break down long-form content into email lessons.

Section 3: Repurpose Social Media Posts

  1. Turn social media posts into blog posts: Expand on short-form content.
  2. Create a video from social media posts: Turn written content into video content.
  3. Make a podcast from social media posts: Turn written content into audio content.
  4. Create a Pinterest pin from social media posts: Visualize short-form content.

Section 4: Repurpose Videos

  1. Transcribe videos into blog posts: Turn video content into written content.
  2. Create a podcast from videos: Turn video content into audio content.
  3. Make a social media post from videos: Break down long-form content into bite-sized chunks.
  4. Create a GIF from videos: Visualize short-form content.

Section 5: Repurpose Podcasts

  1. Transcribe podcasts into blog posts: Turn audio content into written content.
  2. Create a video from podcasts: Turn audio content into video content.
  3. Make a social media post from podcasts: Break down long-form content into bite-sized chunks.
  4. Create a quote graphic from podcasts: Visualize key takeaways.

Section 6: Repurpose Email Newsletters

  1. Turn email newsletters into blog posts: Expand on short-form content.
  2. Create a video from email newsletters: Turn written content into video content.
  3. Make a podcast from email newsletters: Turn written content into audio content.
  4. Create a social media post from email newsletters: Break down long-form content into bite-sized chunks.

Section 7: Track and Measure

  1. Track engagement metrics: Monitor performance across platforms.
  2. Measure content effectiveness: Determine what works and what doesn't.
  3. Adjust content strategy: Refine your approach based on data.

Bonus Tips

  1. Use a content calendar: Plan and schedule content in advance.
  2. Leverage user-generated content: Encourage audience participation.
  3. Collaborate with influencers: Partner with influencers in your niche.

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